Russell Nichols

Back Writer

Russell Nichols is a freelance writer who focuses on technology, culture and mental health. His work has appeared in The Wall Street Journal, The Boston Globe, Governing Magazine and Government Technology. 

By this person

When Bright Underbelly is completed, Sofia Lacin will have spent about 315 hours painting the expansive mural.

Placemaking: Person, Place or Thing?

Will the latest urban renewal buzzword to charge into the Capital Region draw people in or push them away?

Placemaking. You might have heard the word — maybe at a redevelopment conference or tossed around at a marketing mixer. You might have seen it in a neighborhood newsletter about new housing downtown, or read about it in an article shared by that cool architect friend who was just inspired with a vision for how to make Sacramento “the place to be.” But no matter what you’ve heard or how you feel about placemaking, the concept likely won’t be disappearing in the near future.

Mar 8, 2016 Russell Nichols
(Shutterstock)

Flipping Gift Cards

Through cloud-based software, GiftCardBin turns consumers’ trash to treasure

When it comes to gift-giving, you can’t go wrong with a gift card, right? Well, not exactly. Research shows that more than $1 billion in gift cards go unredeemed. Based in West Sacramento, GiftCardBin has been banking on that stat since 2008, buying and selling gift cards that might otherwise go to waste. (Like the $25 Starbucks card you probably have in your wallet right now.)

Feb 24, 2016 Russell Nichols
(Shutterstock)

Deal or no Deal

After critical court decision, future California lease-leaseback contracts stand on shaky ground.

For the past four years, Star Academy in Natomas didn’t look like a regular school. Due to overcrowding,  elementary kids went to class in a commercial building that faced a major street and had warehouse space in the back. Last year, when the moratorium was lifted, the district considered building the new charter school through a lease-leaseback deal. But the method, once a popular way for struggling districts to acquire new facilities, has come under legal fire in recent years.

Jan 26, 2016 Russell Nichols
(Shutterstock)

Startup of the Month: wimZr

With this app, it's not just who you know but when you meet them

New app wimZr’s main focus is people. The interface is straightforward. You view the profiles of people going to the same place. If you like them, click “Connect Me.” If you want to pass, click “Next Time.” If the person you like likes you back, you can start talking. For upcoming events, you can scan guest lists and either connect one-on-one or openly in a public forum.

Jan 4, 2016 Russell Nichols
Alexandria Goff opened her own practice right out of law school. She specializes in estate planning, probate and equine law.

The Contemporary Counselor

Law schools are responding to the gap in entrepreneurial education that up-and-coming lawyers need

Traditionally, the path from law student to full-fledged lawyer has been fairly straight-forward: A student starts out with a summer internship at a law firm, graduates and passes the bar exam, then gets hired at a law firm. In a secure and supportive work environment, law graduates can make good money, meet professional mentors and learn the skills required to be a real lawyer. This is the standard route, the one most students embark on every year. But more graduates like Alexandria Goff are choosing to buck tradition in the name of independence.

Nov 10, 2015 Russell Nichols

Startup of the Month: New Wallet

Folsom startup creates 3-in-1 gadget for those on the go

Karen Crawford hasn’t carried a purse in three years. Instead, she uses a prototype wallet, which holds her driver’s license, credit cards, cash and a gym membership card, but also serves as an iPhone case and has a Bluetooth-enabled key tracker. As CEO of New Wallet a Folsom-based startup, Crawford led the development of this design after she couldn’t find a product on the market to meet her needs.

Nov 9, 2015 Russell Nichols
(Shutterstock)

Working with Autism

Meristem, a new school in Fair Oaks, bridges the education gap to job-readiness

Business owners looking for new hires might want to keep on eye on Meristem. Twenty minutes east of Sacramento, the new school opened in September with a mission to help young adults with ASD or other developmental differences find jobs. Developed in the U.K., this postsecondary transition program uses practical courses to teach transferable work skills such as problem-solving, teamwork and communication.

Oct 29, 2015 Russell Nichols

Skate with Friends

Cool nonprofit ramps up support for Sacramento kids with special needs

SkateMD connects youth with special needs with volunteers to learn how to skateboard. The Sacramento-based nonprofit was created by Melanie Tillotson (the “M”) and Andrea “Drea” Bibelheimer (the “D”), who saw a need in the community for a cool program in a safe space that would spread kindness to children facing developmental, physical, emotional and family challenges.

Russell Nichols
(Shutterstock)

Pushed to the Limit

California’s inflated correctional system puts pressure on civic construction projects

Last year’s state corrections budget included $500 million to fund the expansion of county jails (in addition to the jail expansion funds of $1.2 billion from years prior). But how that money should be allocated is debatable (Will adding more jails ease overcrowding? Should funds go toward community-based programs created to help people stay out of jail?), and counties are developing proposals to claim a piece of that multi-million-dollar pie.

Sep 29, 2015 Russell Nichols
(Shutterstock)

Full-Court Press

A roundup of the key, in-progress courthouse construction projects

In a few years, a brand new criminal courthouse is expected to open on the edge of the Sacramento railyards. Located on the corner of H and 6th streets, this second Sacramento County court building will be 405,500 square feet with 44 courtrooms. And it’s not the only new courthouse on the horizon. Right now, there are about 100 courthouses identified for development in California.

Sep 24, 2015 Russell Nichols
(Shutterstock)

Building Without Bidding

Can an uncommon delivery method fast-track construction in California?

Eighteen months. That’s how long it took to design and build the 1.2 million-square-foot California Health Care Facility near Stockton. Sound impossible? It was an aggressive effort involving numerous parties. The facility, completed in 2013 to house chronically ill inmates, was lauded for its sustainable design. But the speed of the process was the big deal.

Sep 14, 2015 Russell Nichols
Photos courtesy of William Glen

The Gift Shop That Keeps On Giving

After years in limbo, William Glen returns with the old spirit for a new generation

For most people, William Glen was an enduring symbol of simpler times, a homegrown survivor of bad economies and big department chains. For Mark Snyder, the store was a family treasure. His father, Bill Snyder, co-founded the original store more than 50 years ago. But in 2010, the William Glen story became a tragedy, closing down after Bill passed away from lung cancer. 

Sep 11, 2015 Russell Nichols

Plight Of the Novice Nurse

Nurses are in high demand, but only if they’re seasoned

A nursing shortage has been looming like a storm cloud, warning the country’s health care industry of impending change. The health care and education industries prepared for it by training novice graduates, advocating for advanced degrees and expanding the roles of nurses. The question now is whether the newbies will be ready in time.

Aug 25, 2015 Russell Nichols
(Shutterstock)

The New Age of Nursing

Recent grads look beyond acute care to improve health systems

In the next decade, as senior nurses leave the field, a new generation will take their place. The transition won’t be easy, as registered nurses fresh out of school must meet the massive demand of baby boomers and newly insured patients. But UC Davis Betty Irene Moore School of Nursing alumna Nicole Smith believes new nurses can transform the health care industry by disrupting the status quo.

Aug 20, 2015 Russell Nichols

Startup of the Month: Brown Lawn Green

In dry times, the grass can be greener with paint

Short on water for your grass? Just add paint, says Bill Schaffer, owner of Brown Lawn Green in Dixon. The idea for his business started as a joke. With California in the midst of a historic drought, Schaffer commented to his girlfriend that people would have to start painting their lawns if they wanted them to be green again. When the state introduced strict new rules concerning water use, he realized he might be onto something.

Aug 13, 2015 Russell Nichols
(Shutterstock)

Startup of the Month: Wyndow

Search less, do more with on-demand entertainment finder

If you’ve ever wasted hours of free time searching for something to do with your free time, Oleg Kaganovich feels your pain. In 2012, he found himself in that exact situation during a business trip in the Big Apple. Rather than wait in a hotel room between meetings, he wanted to explore New York, but didn’t know where to begin. So he took his question to the web.

Jul 13, 2015 Russell Nichols
(Photo: Sara Washington)

Stockmarket Goes Up in Forlorn Downtown Stockton

New market seeks to revitalize area by showcasing local artisans

Amy Sieffert, a Stockton native, has been running a vintage clothing business since 2010 — but she had to leave her hometown to make a profit. On weekends, she would travel to Sacramento and the Bay Area because there were no local makers markets where she lived. To help turn this ghost town into a local hotspot, Sieffert and business partner Katie Macrae created the Stockmarket, a seasonal market that showcases Central Valley artisans.

Jun 3, 2015 Russell Nichols
Sunrise Marketplace in Citrus Heights

Zone Improvement

What PBIDs can do, and are doing, for your neighborhood

Downtown Sacramento used to be a dump with a capital D. It was a place for work during the week, but crime and trash made people scatter on nights and weekends. That changed in the mid-1990s when property owners realized blight was bad for business and decided an urban overhaul was in order.

Apr 16, 2015 Russell Nichols

Wossamotta U

Skeptical and debt-ridden, millennial alumni scale back donations to their alma maters

Eight of 10 alumni under 35 say the main reason they haven’t donated to their alma maters is that they feel they’ve paid enough already in tuition. Over half said they “don’t think the school really needs the money.” Add that to the common belief that their money ends up in some institutional “black hole,” and the currently bleak donation landscape makes sense.

Jan 2, 2015 Russell Nichols
Stuart Spencer is the owner of St. Amant Winery in Lodi. He and eleven other local winemakers have joined together to launch the Lodi Native Project, an effort to produce all-natural Zinfandels that highlight the truest flavors of Lodi’s oldest vineyards.

Going Native

A breakdown of the Lodi wine scene

Zinfandel from Lodi’s Mokelumne River American Viticultural Area comes in two main styles: west side and east side. West-side vineyards, with their shallower soil, have lusher growth and tend to be earthier or loamier, sometimes pungently compost-like. East-side vineyards have a lower water table, producing smaller clusters and smaller fruit, which generally have more color, tannin and acidity.

Dec 9, 2014 Russell Nichols
(Shutterstock)

Taste the Vineyard

Lodi vintners are taking a minimalist approach to create all-natural Zinfandels from heritage vines

You might say the old grapevines look otherworldly. With their contorted limbs and thick trunks, these Zinfandel vines look more like squat alien-trees, twisting up out of a sandy 3-acre spit of land in southwest Lodi. “Look how this vine is growing here,” says Stuart Spencer, owner of St. Amant Winery. He’s standing in the dirt at nearby Marian’s Vineyard, pointing to a vine with a hole as big as a fist. “The vine just splits over time.”

Dec 9, 2014 Russell Nichols
Illustrated by Zuza Hicks with elements from Shutterstock

On the Cover: Web of Thieves

Big-name cyberattacks make headlines, but smaller businesses have more to lose.

In cyberattacks against multimillion-dollar companies, computer criminals break in and steal personal information from millions of customers. Though there will be big losses and maybe a high-profile resignation, the reality is, these retail giants will live to sell another day. But the stories that won’t make the front pages involve the most frequent targets, whose survival isn’t guaranteed: small businesses.

Nov 18, 2014 Russell Nichols
(Illustrated by Zuza Hicks with elements from Shutterstock)

Bank Role

3 ways financial institutions can safeguard against cyberattacks

Compared to other industries, banks operate from a unique position, in that they have to focus intently on their own security, but also make sure their clients have the knowledge and tools to protect against computer criminals. Providing that protection usually comes down to a matter of security versus convenience.

Nov 13, 2014 Russell Nichols
Berryessa Brewing Co. is as much a community center as it is a taproom. Patrons can regularly find fresh produce for sale near the food truck and pickup Wiffle ball games.

Winters Brew

Berryessa Brewing Co. reaps the benefits of committed regulars but may soon face growing pains

On hot summer weekends, a 20-barrel brewery west of Winters overflows with patrons. They flood the taproom and crowd around shaded picnic tables, sipping beer while soaking in live music. A few kids play baseball in the gravel lot. Others pull wooden blocks from an oversized Jenga set by the food truck. Some are locals, but many come from Davis, Sacramento and beyond to get a taste of whatever Berryessa Brewing Co. has on tap for the week.

Oct 20, 2014 Russell Nichols
(shutterstock)

Homegrown for Your Smartphone

3 handy apps with local roots

For the past few years, Sacramento’s been trying to boost its tech cred. That’s not easy when you’ve got Silicon Valley for a neighbor, but one thing the Capital Region can boast is deep agricultural roots. These notable apps prove that innovation can be born right in our backyard. So if you want to support this region’s tech/food movement, be sure to buy local.*

(*The apps are free.)

Oct 15, 2014 Russell Nichols
(Zuza Hicks)

In the Dark?

6 steps to navigating Title 24’s new lighting standards

The updated Title 24 energy efficiency standards will greatly impact how property owners design, construct and renovate buildings. Bernie Kotlier, co-chair of the nonprofit California Advanced Lighting Controls Training Program, shares the best ways to navigate the changes:

Oct 9, 2014 Russell Nichols