Social Stalking
How much is too much?
How would you feel if, during an interview, a potential employer questioned you about a recent post you had made on social media?
Ready for Your Close Up
Backstage on our 2015 YP cover shoot
Next month we’ll release our yearly picks for the Capital Region’s top young professionals. A couple of weeks ago, we gathered all 10 of them at the Sacramento Railyards (on the rainiest day of the year thus far) for an epic photo shoot. Here’s a taste of what’s in store for March.
Counter-Culture Entrepreneurialism
A better way to look at startups
Instead of taking a shortsighted and high-cost approach to business building, counter-culture entrepreneurs start with that earlier question: What happens when the dream dies?
Great Expectations: The Andrew Susac Story
The dollars-and-cents skills behind baseball’s next big deal
The narrative of Andrew Susac’s 2014 season did more than just further his promising baseball career. The Roseville native’s sudden ascent in late July from minor leaguer to eventual World Series champion opened up a breadth of new financial opportunities, too.
Besting the Digital System
Tips from an HR expert on how to successfully scale the dreaded online application
“I am an entry-level employee who just graduated from university. I am finding that most of the companies I am applying to rely on automated application systems and even impersonal Skype interviews, making it nearly impossible for me to use my references or get my resume to the top of the pile. What should I know about besting these systems?”
Smooth Operator
How former UPS logistics exec Jimmy Crabbé doubled a Sacramento plumbing business in less than 24 months
Think of it as The Deodorant Problem. If you’re marketing a brand, it’s easy to sling the sex appeal of wine, cars or a hot new phone. But what if the product is a tad mundane and even a little stinky? How do you convey the emotional appeal of, say, unclogging a toilet? If you’re Jimmy Crabbé, you crack this problem with an inspired move that no one saw coming.
You Look Like You Need a Vacation
6 tips for checking out and kicking back
You just got back from a trip? Me too. And I already need the next one. My name is Christine Calvin, and I take vacations. That’s right, I use all my PTO every year, and I don’t feel an ounce of shame. You should do the same — it’s going to cost your company either way.
Checking Out
When was your last vacation?
Expedia.com recently released a report report showing Europeans earn nearly twice as many paid vacation days (28 yearly) as Americans, and that 54 percent of Americans feel “very or somewhat” vacation deprived. So when was the last time you took some time off?
The Modern Mentor
The workplace is changing, but the need for good counsel remains
Traditional mentorship, like the internal coaching model lauded by previous generations, has become more myth than method. The modern world is faster, busier and ever-changing, and this has lead to big shifts in the business world.
How to Spot a Liar
9 tips for reading body language when the truth is on the line
Recognizing key signs of dishonesty and deception is a professional skill that can pay off in spades. If you’re keen, you can see people’s body language change when they lie, as they try to manage their anxiety. So unless you’re dealing with a sociopath or a superb actor, you can spot those who try to mislead you by monitoring their nonverbal signals. Here’s how: