MCC Communications founder Michele McCormick is a model, actor and photographer who specializes in travel and nature photography.

As they talk up their brands from Cambridge to Nashville, the brothers are working to build generational wealth for their families — and to reclaim the value that might once have been associated with the Burgess name.

There are options for adding creative appeal to your work without stealing. 

Della Rosa’s signature style can be seen in the visual branding of companies around the Capital Region, including restaurants, food and beverage brands, creative festivals and more.

Many brands are taking a stand with Black Lives Matter and against racial injustice through public statements, marketing and corporate activism. 

Comstock’s spoke with Goodstock Productions founder Amy Sieffert about how the virtual marketplace is helping women entrepreneurs in the challenging time of COVID-19.

Many people have been actively promoting the patronization of Black-owned businesses as an act of social justice capitalism.

There are more than 3,000 influencers in Sacramento. To succeed, they need to build an audience, establish a brand and create compelling content.

People are paying close attention to social media and mainstream media, because of interest in the pandemic and because so many are at home. That is why it is vital to immediately assess the threat and pursue means to counter it by confirming facts and sharing your story. 

Whether your business relies on tried-and-true methods like billboards, commercials, sponsorships, local print advertising and mailers, or digital ones like social media channels, email marketing, Facebook promotions and Google ads, your marketing needs a system.