September 2014

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Get Creative

Improve your business by thinking like a designer

Thomas Edison is most often credited with inventing a thing, the light bulb. But if you really take a look at what Edison did, you’ll see he was able to envision not only the technology, but also how people would use it and why they would benefit from its use. What he actually created was a product with a fully realized marketplace. Edison’s approach was an early example of a concept that has since been dubbed “design thinking” — a creative manner of problem-solving that places the user at the center of the experience.

Sep 1, 2014 Christine Calvin
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Growth and Prosperity

UC Davis is the keystone to the Capital Region’s economic success

In civic and business circles, we often hear the lament that Sacramento has never been a corporate headquarters. Many believe this hampers our ability to fully prosper and grow. But, in addition to the attractive traits Sacramento does possess, it has a powerful economic catalyst in its backyard: a top-10 public research university that can be the lifeblood of a stronger, deeper and more resilient regional economy.

Sep 18, 2014 Linda Katehi
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Finding the Perfect Fit

The Evil HR Lady on how to get a team of introverts working together

About 70 percent of my team are introverts, and all of them were here when I came on board as a manager. They won’t come together to solve problems. In fact, one of my employees told me, “I like to figure things out on my own.” It’s like each one of them lives on an island, and it’s too hard to take their boat over to collaborate. Any advice?

Sep 11, 2014 Suzanne Lucas
(Zuza Hicks)

MTV Marketing

Win with gen Xers by acknowledging to their skepticism

I recently asked a gen-X friend of mine to give me her take on generational communications in the U.S. today. Her response was perfect: “In the words of MTV’s cultural phenomenon The Real World, it’s ‘The true story of seven strangers, picked to live in a house, work together and have their lives taped, to find out what happens when people stop being polite — and start getting real.’”

Sep 25, 2014 Gordon Fowler
Todo un Poco co-owner Marie Mertz is an art lover and collector. All of the restaurant’s paintings are original works she commissioned.

A Little Bit of Everything

Delightful global fusion in a faceless Elk Grove bistro

Todo un poco means “a little bit of everything,” and that’s exactly how co-owner Marie Mertz describes her strategy. She runs the bistro’s operations, cooks, builds menus, chooses the daily specials, buys fresh produce, trains staff, handles community relations and hand-selects her wines. She’s proud of being in business for so many years, but “who’s counting when you’re having fun?” she says.

Sep 9, 2014 Laura Coyne Steel

Design Thinking

Acuity with Kris Barkley

Kris Barkley, the Design Director at Dreyfuss & Blackford Architects and president of the American Institute for Architects Central Valley, sat down with Comstock’s Editor in Chief Christine Calvin to talk about digital fabrication, biomimicry, the industry landscape for up-and-coming architects and, of course, next months’s Experience Architecture Week. 

Sep 5, 2014 Christine Calvin

Creative Spacing

4 factors to consider

VSP wanted The Shop in Midtown to be flexible, buildable and breakable, a learning space and a prototype in itself (form following function). With that in mind, architects put wheels on the tables and on corrugated cardboard walls to make everything portable and adaptable.

Sep 3, 2014 Russell Nichols
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Light Accordingly

Cost-effective lighting is good for owners and tenants

Depending on the type of business you operate, lighting can account for 20 to 50 percent of electricity consumption. This means significant cost savings can be achieved with energy-efficiency upgrades, and due to continually improving equipment, lighting usually provides the highest return on investment of major updates.

Sep 24, 2014

How Does Your Desk Chair Measure Up?

If you work at a desk, chances are you spend the majority of your day seated at its accompanying chair. There are alternatives available—including treadmills, exercise balls and kneeling chairs all designed for the desk-bound worker. But if that’s too avant gard for you (or your office), here’s a few things to consider when looking for a chair that won’t send you home hunched over and craving the fetal position. Then, tell us how you really feel. 

Sep 8, 2014 Allison Joy