We’re hiring a new office manager and looking for someone trustworthy and friendly. Going through applications, we found that some of the hiring staff were able to view applicants’ Facebook profiles, either due to mutual friends or because of the applicant’s privacy settings. Are there any legal reasons not to do this? Can we raise questions during interviews based on the information we’ve learned via social media?
Next month we’ll release our yearly picks for the Capital Region’s top young professionals. A couple of weeks ago, we gathered all 10 of them at the Sacramento Railyards (on the rainiest day of the year thus far) for an epic photo shoot. Here’s a taste of what’s in store for March.
Instead of taking a shortsighted and high-cost approach to business building, counter-culture entrepreneurs start with that earlier question: What happens when the dream dies?
Thinking about progressive company cultures probably brings to mind businesses like Google, Twitter, Facebook — companies with free snacks and bean bag chairs. But it’s not the toys and perks that create these cultures. Collaborative-style seating and ping pong tables are the side effects, rather than the catalysts, of enviable and innovative company cultures.
In 2013 we reported on Capital Region startup Stevia First and its CEO Robert Brooke’s goal of making his company the first domestic distributor of stevia. Stevia First made significant progress last year, most notably by entering into a partnership with China-based stevia distributor Qualipride International Ltd.
After nearly two decades spent managing operations and logistics for global shipping powerhouse UPS, Belgium-born Jimmy Crabbé purchased Sacramento’s Bonney Plumbing, Heating, Air and Rooter. In less than two years, he’s doubled Bonney’s staff and its revenue. Here’s his strategy:
Think of it as The Deodorant Problem. If you’re marketing a brand, it’s easy to sling the sex appeal of wine, cars or a hot new phone. But what if the product is a tad mundane and even a little stinky? How do you convey the emotional appeal of, say, unclogging a toilet? If you’re Jimmy Crabbé, you crack this problem with an inspired move that no one saw coming.
You just got back from a trip? Me too. And I already need the next one. My name is Christine Calvin, and I take vacations. That’s right, I use all my PTO every year, and I don’t feel an ounce of shame. You should do the same — it’s going to cost your company either way.
While it may be tempting to wait until next year to tally up the cards and gifts you’ll need to send clients at the end of 2015, there are ways to show your supporters that you appreciate them year round. Here’s how to develop a year-round strategy without additional headaches.
Whether or not a sale makes sense, the economic recovery that has fueled the growth of many businesses suggests that it’s a good time for business owners to re-examine the value of their business and to revisit — or put in place — a succession plan which may or may not include the prospect of a sale.