Dilemma of the Month: Job Title Woes
I am an inside sales representative for a medical device company. I work hard to build relationships over the phone to sell and consult on products. When I was hired, the president specifically told me this was not a telemarketing job. Recently, I caught the president introducing our team as “the telemarketers.” Is this a sign I should go back to school asap or find another job?
It’s Showtime!
Is entrepreneur fandom hurting business creation?
Actual experts of business creation express concern that media’s flashy portrayal of handsome entrepreneurs, disruptive products and instant investment glosses over the unglamorous learning process vital to any new business.
New Era Begins for Compton’s Market
Staple East Sacramento grocery store expands with 4,000-square-foot deli
What drives a small grocery store to grow? The answer is customer demand at Compton’s Market in East Sacramento, an established neighborhood with beautiful houses and tree-lined streets.
Startup of the Month: Free Form Factory
Rancho Cordova-based advanced manufacturing company aims to make waves with durable, all-electric watercraft
In 2014, Darling launched Free Form Factory, making after-market decks and hulls out of durable polymer material. Two years later, the company relocated from Rochester, New York to Rancho Cordova. Free Form Factory has unveiled a stand-up watercraft prototype that is 100-percent recyclable and electric-powered.
Infographic: Parity In U.S. Higher Education Not Complete
Equal representation and closing the pay gap for women in academia remains an ongoing issue, as women represent an increasing student demographic at U.S. colleges and universities — but haven’t yet achieved parity as professors or administrators.
From Lobbyist to Wellness Coach
Jobs in politics, education and yoga taught one Sacramento woman to look at life through the lens of public service
Hackbarth’s life in politics and advocacy was the right course of action for her, until it wasn’t. So she did something about it — returning to school and experimenting with different jobs until she landed on the new career that best suits her as a wellness coach.
Don’t Let Groupthink Rule Your Workplace
The best leaders encourage their team members to challenge questionable ideas and assumptions
Groupthink is all too common when people work together in a brainstorming or planning session. This phenomenon can veer a team or company off course, or it can result in people stereotyping others, including their colleagues — neither is good for a company.
A New Role Call
How two state institutions of higher education came to lead the way in gender parity
In the last 50 years, higher education’s customer base has become decidedly more female. In 1967, 40 percent of college students were women. By 2014, it was 56 percent. The U.S. Department of Education projects that will climb to 59 percent by 2025.
But the people responsible for delivering those educations are still overwhelmingly male.
Guacamole Costs to Jump as Avocado Shortage Sparks Record Prices
That bowl of guacamole on Cinco de Mayo will be more expensive this year, as avocado prices rise to a record on surging demand and a smaller crop in Mexico and California.
New Publishers Relaunch Edible Sacramento Magazine
Edible Sacramento is back in print with a March/April edition that might be headlined “Under New Ownership.” The bimonthly food magazine is now owned and published by Reno residents Amanda Burden and Jaci Goodman.