Minimum Wage Increase: Bad Medicine for a Recovering Economy
Increases in large metropolitan cities are not comparable to the regional economy that is growing in Sacramento
Trends in politics take hold as quickly as those in fashion, and minimum wage increases are definitely “in” this political season. But unlike in the past when Capitol Hill and state legislatures served as battlegrounds for minimum wage debates, cities are now the epicenter. Buoyed by increases enacted in a handful of megacities, American municipalities of all sizes have started asking whether they should follow suit, and if so, to what degree.
Go Slow to Go Fast
Winging it won’t work in today’s business landscape
Have you ever walked into a semi-dried lake bed? You start out on firm sand, and little by little the ground gets softer and stickier and deeper until finally the mud pulls your boots straight off your feet. That’s the position of many companies battling today’s marketplace, particularly small-business owners set in their ways and family businesses unable to overcome Dad’s unwavering march into the ground.
Status Check: Milagro Centre Nears Completion
Carmichael’s culinary center is about to get cookin’
The construction of downtown Sacramento’s Golden 1 Center, the revitalization of The Kay District, development at the railyards and across the river on the banks of West Sacramento … there’s a lot growing in the area, but one of the most interesting projects is actually in sleepy Carmichael.
Solar vs. Utilities: Round Two
PG&E asks California Public Utilities Commission to boost charges for solar customers
The battle between rooftop solar and utilities is moving into California’s statehouse.
3 Tips for Taking a Vacation
You’ll have to plan ahead to truly unplug
We often get so caught up in the planning of our time away that we fail to consider what needs to happen at the office while we’re gone. Make it as easy as possible for your team to cover essentials while you’re gone, and set yourself up for success upon your return
Schooled in Soccer
Sacramento Republic FC launches new development academy
Sacramento has always been a soccer town. From the tremendous growth of youth soccer to the days of professional indoor and semi-pro teams, the game has long had roots in the heart of the Capital Region. With 13 million Americans playing the game, soccer has exploded in the last decade and is the third most played team sport behind basketball and baseball. Sacramento Republic FC is capitalizing on that fútbol frenzy, now boasting an elite youth academy program.
How to Make a Living as a Yogi
Financially sustainable best practices for yogapreneurs
Yoga instructors keep so many of us fit, grounded, mindful, focused and from going postal. Which is why I decided to put my professional talents to work on a market research project for yogapreneurs. The notion was solidified over coffee with one of my favorite yogis who agreed that what yogapreneurs need is what they can’t afford: the strategy and market insights to support their passion-fueled careers.
Polish that Message
10 strategies for creating a diversified ad campaign
Super Bowl ads aren’t for everyone. If you’re a multi-billion-dollar global brand, shelling out $4.5 million for 30 seconds of airtime may be perfectly reasonable. For the rest of us, there are a few, slightly more affordable options for spending those marketing dollars. And spend them you should. A solid advertising strategy is essential to growing your business.
Five Clues That Profit Sharing May Work for You
As wages rise, profit-sharing plans could help small businesses compete for workers.
Competing with big-league firms for employees is tough — average pay at small businesses runs about two-thirds that offered at other companies. Not keeping up with pay hikes elsewhere can create staff turnover, eating into morale and creating operational problems. Enter profit-sharing plans.
First Taste of the Farm-to-Fork Gala Dinner Menu
Diners will enjoy local flavor and a new twist on an American classic
Yesterday I had the joy of tasting a preview of the coveted menu, unveiled yesterday, for the Farm-to-Fork Gala Dinner on Tower Bridge. If you were able to snag a ticket to the event, there’s a lot to look forward to.