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Fresh Intervention
11 young leaders bring a new perspective to the Capital Region
This year’s list features innovators, disruptors and creators who are invigorating our cities and challenging the status quo. The impact they’ll make in our local communities and beyond will help define our future.
What We Talk About When We Talk About Fearlessness
There’s a lot of credit given to those who are fearless. And it’s a worthy attribute, but it’s important that we acknowledge exactly what we mean when we laud fearlessness.
Three Birds
There are three types of young professionals — and one worth mentoring
The best mentees need projects over which they can take ownership. They need space to try new ideas and provide feedback that is valued by leadership. If you’ve selected a brilliant team full of potential, you needn’t be afraid of doling out projects that require a more complex execution.
Status Check: Young Leaders
In last March’s young professional issue, we featured 10 of the top players leading the charge of change in our region (“The Next Wave,” Laurie Lauletta-Boshart). Take a look at what some of them have been up to over the last year.
Dilemma of the Month: When a Personal Matter Gets Professional
The less you trust your boss, the more honest you need to be
I am an exempt employee and have been working at my company for just under three years. I recently had a serious medical issue that required me to terminate a pregnancy for my own health. I’ve now had three doctor visits in comparatively short succession, and my supervisor is asking why. Since this is an incredibly personal matter, I’m wondering how much I am required to disclose?
Buzzwords: Millennial
Throwing a wide net won't help you market to this coveted demographic
The millennial generation’s sheer numbers, unprecedented spending power, and knack for radically influencing progressive trends and cultural shifts has made them a highly sought after target market. While millennials are currently the single largest generation to date, making up an entire quarter of the population, they’re also the most diverse generation this country has ever seen, making them far more difficult to target as a collective whole.
The Power of Failure
Getting it wrong builds resiliency, courage and confidence
Working hard to achieve something new should not be fodder for punitive action; it’s the maintenance of a poorly functioning status quo that should be looked at with a sideways glance. Perfection lives on the same continuum as failure. In life, as in work, we learn painfully but fully from our failures — that is when we grow.
Striking Gold
Erica Taylor, VP of communications and community relations at Golden 1, on how the financial institution appeals to young clients — and employees
We sat down recently with Erica Taylor, Golden 1 Vice President of Communications & Community Relations and last year’s Young Professional of the Year, to talk about the credit union’s efforts to attract and retain younger employees and customers.
For the Love of Chefs
Food culture has turned chefs into local celebrities, but does it impact the restaurant’s bottom line?
Chefs continue to be among the hottest stars in Sacramento, and American, culture. That’s thanks to the Food Network’s image-building power, our exploding love of food and all things culinary, and a new societal reverence for hands-on authenticity. The consensus is that chefs with some level of recognition can help draw customers — most of the time. But restaurateurs and chefs say the cultural pizzazz around chefs can be a double-edged sword, and it’s a force they need to use wisely.
New Spenders
As millenials climb into their highest spending years, financial institutions must go digital to catch their coveted dollars
Ann Thompson, a regional sales executive for Bank of America, knows that the surest route into the hearts and minds of millennials is through their hands — not hand-holding, but talking to them through technology. “They want to be self-served and want things convenient,” Thompson says. “So, we have to reach them through that thing they hold in their hands, a smartphone.”
7 Killer Financial Management Apps
Thanks to a growing pool of financial apps, we can now review our budgets, tweak our investments and work toward retirement — all while waiting in line for a coffee.
Placemaking: Person, Place or Thing?
Will the latest urban renewal buzzword to charge into the Capital Region draw people in or push them away?
Placemaking. You might have heard the word — maybe at a redevelopment conference or tossed around at a marketing mixer. You might have seen it in a neighborhood newsletter about new housing downtown, or read about it in an article shared by that cool architect friend who was just inspired with a vision for how to make Sacramento “the place to be.” But no matter what you’ve heard or how you feel about placemaking, the concept likely won’t be disappearing in the near future.
Dear Sacramento
Greta Gerwig’s upcoming full-length film, 'Lady Bird,' showcases her hometown pride — but what does it mean for film-making in the Capital Region?
Greta Gerwig, a Sacramento native and award-winning filmmaker and actress, won’t share many details about her upcoming project, a full-length independent film called “Lady Bird.” Except for one — where it’s being shot.
A Clean Track Record
Sacramento RT employs approximately 941 people locally, 77 percent of whom are dedicated to operations and maintenance of the bus and light rail systems. John Haswell has been a light rail vehicle technician at Sac RT for the past seven years and says he is “genuinely and thoroughly thrilled to be working on the light rail vehicles.
House Hunters
Millennials and their (potential) homes
Millennials are the cusp of their prime spending years. But will they spend those dollars on home ownership?