Up My Alley
Local eateries aim to spruce up Sacramento’s dark corridors
If you imagine a humming city as a living body, the conventional alleyway might be the large intestine. It’s a lonely grey loading zone, a collection point for garbage, and a covert space for drug use and violence. But as U.S. cities grow denser, urban passageways that were once ignored and crumbling are enjoying a renaissance. Alleyway activation is a designer buzzword for modernizing utilitarian corridors into well-lit public spaces.
Events and Entrees
Golden 1 Center’s opening translates into a significant bump in business for nearby restaurants
Two weeks after the Golden 1 Center opened last September, Pizza Rock stopped taking group reservations. The K Street restaurant that blends its food appeal with a nightlife scene had been dealing with empty tables and lines spilling out the door, as parties failed to arrive.
Gettin’ Figgy With It
The peculiar world of fig traders and their trees
California fig farmers, who grow nearly all the figs produced in the U.S., harvested about 30,000 tons of fruit worth $22 million in 2015, according to the latest crop report from the California Department of Food and Agriculture. But of all those figs, there were just a handful of genetically distinct varieties. Meanwhile, almost uncountable heirloom varieties have fallen to the wayside or even disappeared.
First Mother Farms Launches in West Sacramento
Graduate of California Farm Academy branches out into business ownership
For every 1 farmer over age 25, there’s 5 over age 75, according to the U.S. Department of Agriculture. America’s farmers are aging out of the business that feeds us, and Center for Land-Based Learning is focused on resolving this problem before it’s too late. To date, they have trained 96 future farmers, 17 of whom have purchased their own land and started farms.
Back and Forward: Harvey Correia on Working in the World of Figs
Harvey Correia, a third-generation Delta resident, has one of the most diverse collections of the common fig in the world. Correia offers his perspective on this very particular industry. For more from Correia, check out “Gettin’ Figgy With It” in our June issue. Sign up for our newsletter and we’ll email you when it’s available online.
From Accountant to Soda Founder
Tenacity and tradition leads entrepreneur to start Silk Road Soda in Roseville
When Payam Fardanesh talks about his company, Silk Road Soda, he sounds as if he’s sharing stories about one of his children. In fact, Fardanesh deftly uses the analogy to describe his company, noting that he sees Silk Road Soda as an 11-year-old: The brand still needs his guidance; it’s not ready to leave the nest just yet.
New Era Begins for Compton’s Market
Staple East Sacramento grocery store expands with 4,000-square-foot deli
What drives a small grocery store to grow? The answer is customer demand at Compton’s Market in East Sacramento, an established neighborhood with beautiful houses and tree-lined streets.
A Sisterhood of Beer
Sacramento’s chapter of Pink Boots Society aims to give women in the brewing industry a place to call their own
Historically, the beer game has been just for men: Commercials for big brands have often shown guys clinking bottles together around a grill, or fly fishing while someone pulls a cold can out of the ice chest. The message was clear: Beer is manly, and you are made masculine by drinking it.
But, more recently, we are seeing females incorporated into this picture.
Guacamole Costs to Jump as Avocado Shortage Sparks Record Prices
That bowl of guacamole on Cinco de Mayo will be more expensive this year, as avocado prices rise to a record on surging demand and a smaller crop in Mexico and California.
CLARA Building Now Fully Leased
Midtown performing arts center will house Seasons Coffee
Seasons Coffee is gearing up to serve at Midtown Sacramento’s performing artist haven, E. Claire Raley Studios for the Performing Arts on N Street. The exact timeframe for Seasons’ opening remains to be determined, but with the signing of this lease, the CLARA facility is now fully-leased. And the transformation of the 100-year-old former school into an artistic hub for the city is just about complete.