Long gone are the days of employees spending 40 years in service to the same company. Some experts now say that you should plan to change employment every three to five years to continue to advance and grow. Whenever it comes time to leave your job, you’ll want to make a graceful exit both as a professional courtesy and in consideration of your reputation.

We are hiring for a new senior marketing position, and I decided to go with CMO for the title to help recruit a rock star from within our industry to potentially serve as my No 2. My director of fundraising, who I personally recruited four years ago, wants her title changed to Chief Advancement Officer for parity. She does good work but in my mind is not C-level material.

Following a completely sold-out event in 2014, Sacramento Caffeine Crawl will return to the city next week with an all-star lineup of some of Sacramento’s finest coffee establishments.

The case study: It’s a staple in medical schools throughout the U.S., where students learn how to diagnose and treat various conditions through mock scenarios. But can a doctor-in-training really grasp medical knowledge by sitting alone at a computer or by working out a problem on paper?

Peter Drucker once said: “The aim of marketing is to know and understand the customer so well, the product or service fits him and sells itself.” In order to develop a product or service that fits your customers well enough to sell itself, you’ll need to have an intimate understanding of who your customers are and what’s going to fit them.

When Chris Treiber left the Navy in 2011, he set sail on uncharted waters. His 10 years of service offered no natural path into a good job. He’d spent his last five of those guarding prisoners and had no civilian job experience. He had a GED, having dropped out of high school in 10th grade. And at age 32, he had a wife and five kids to provide for.

When it comes to gift-giving, you can’t go wrong with a gift card, right? Well, not exactly. Research shows that more than $1 billion in gift cards go unredeemed. Based in West Sacramento, GiftCardBin has been banking on that stat since 2008, buying and selling gift cards that might otherwise go to waste. (Like the $25 Starbucks card you probably have in your wallet right now.)

With more than 200 spices, salts and seasonings in stock at downtown’s new Allspicery, variety isn’t just the spice of life. It’s a life of spice for owner Heather Wong.

California State Sen. Mark Leno is often at odds with his Republican counterparts in the Legislature. But there is one area where Leno, a San Francisco Democrat, has regularly found bipartisan agreement: protecting consumers’ digital privacy.

It’s important for transplants to realize that our greatest strength can also be our greatest liability. What we bring to the table is a disregard for what, allegedly, cannot be done. But it’s important to understand the context in which our ideas are being received. We need to be just as willing to learn as we are to create.